April 3, 2018

By Evan Lee

WRC’s longstanding relationship with Yeti Cycles is a storied partnership based in one common pursuit: let’s ride!

When we first picked up Yeti in 1990, the upstart company was busy dominating the World Cup race circuit and relocating to Durango, Colorado.  Since then, not much has changed other than a move to Golden, Colorado –  just 10 miles from our doors – and the singular pursuit of unrelenting technological advancement.

With such a legendary contributor to mountain bike advancements, each year brings something better than the last, yet in 2018 this facet of Yeti’s personality didn’t manifest in a new frame design or a new suspension platform. Instead, it came in the form of the Lunch Ride build option.

See, every weekday at 11:30 Yeti closes up the shop and goes on a 90-minute ride.  Everybody. It’s mandatory. Tough job requirement, eh? The Lunch Ride build option was born from this weekdaily endeavor. Many on staff were outfitting the already amazing line of SBs (Super Bikes) with their own little flourishes. Most of these feature suspension and footwear, which is exactly what the LR offers you.  Yeti builds the bikes they like to ride, and this gets you that much closer to what the folks at Yeti are doing to optimize their personal rides.  The LR is not better than the standard SB, it’s different.  You get:

160-mm travel Fox 36 fork
Fox Factory DPX2 piggyback shock
800mm Yeti carbon handlebar
Maxxis Minion DHF 2.5 tire up front
Maxxis Aggressor 2.3 tire out back
Wider rims too – DT Swiss XM481s

You want a bike that climbs well and descends like a dream? Look no further.  Versatility is the name of the game with the SB5 LR.  The maneuverability and response of this bike pays off in massive smile dividends.



SB5 Turq Series X01 Lunch Ride

Ride first, eat later!